sweet
Posted on | August 2, 2010 | No Comments
doesn’t happen often but it’s great to be surprised by advertising that doesn’t include the brand name. just the logo. pure, confident and self-evident. in this case a magazine back cover ad from target. saw it while throwing the mag into the trash.
volume up, volume down, play, record and forward
Posted on | June 28, 2009 | 3 Comments
visually interesting rebranding move from avid. offering the industry leading editing tools this makes perfect sense. whether it is smart to make such a big leap or departure from where they were is impossible to judge without knowing the insights but visually nice job. although the details like spacing and top and bottom lines could have been a bit better.
