pinkEYE

—— rub your eyes — fresh aspect creative culture blog / by tammo w ——

old spice, danger zone and what your man could smell like

Posted on | April 22, 2011 | No Comments

new and previous.

taste the rainbow

Posted on | April 22, 2011 | No Comments

not quite as good as some of the old ones but still funny.

interesting ikea 1 commercial a day concept

Posted on | April 13, 2011 | No Comments

not easy to understand that dutch but you get the idea. check out the commercial on ikea’s web page.

acrassicauda from baghdad

Posted on | March 13, 2010 | No Comments

became a huge fan of vice tv documentaries featured on the vbs.tv website. the one posted here follows the first (and maybe only) iraq metal band acrassicauda. a vice team followed them for more than three years from war to post war times 2003 - 2006. there is also a short trailer on what happened after that if you click here. you should start with the long feature though.


coke’s summer 2009 yeah yeah yeah la la la dance party

Posted on | May 7, 2009 | No Comments

actually this commercial from mother for coca cola is quite fun.

nice, giant cheetos

Posted on | April 23, 2009 | 1 Comment

what were they thinking?

Posted on | April 20, 2009 | No Comments

this is by far now the most terrible commercial i have seen produced by motorola in the last couple of years. can it get any cheesier? what were those guys from motorola thinking and what have they done to the brand? i’d like to ask the same question the guys from ogilvy in london who came up with that shit.

the batwing was in such a good spot (leaving the product quality aside for a second). it was the only fashionable and progressive cell phone brand doing interesting stuff. and now?


lipton pyramid

Posted on | April 19, 2009 | No Comments

definitely different and that’s a start but i have two issues. i don’t get, why just women? the other thing i’d say is the average age of those people shown in the commercial is a bit high and probably unattractive to younger tea drinkers. it has a little bit of an old folks home going nuts.


proximus generation movie project

Posted on | April 9, 2009 | No Comments

smart marketing and branding move by proximus, a belgium telecommunication provider. they ask their target group to participate in their newest tv campaign. definitely not the newest idea in itself but the project is actually quite interesting and fun. you shoot photos of yourself and/or friends and upload them to a website where you replace storyboard frames with you images, eventually creating a movie.

those who participate will definitely send the movie around a lot and spread the word. so, the marketing guys from proximus tagged themselves as innovative, part of the new generation, fun and make their customers and target groups to brand ambassadors.

check it out: proximus generation movie project

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sprint anthem

Posted on | April 8, 2009 | No Comments

pretty interesting sprint tv commercial and definitely a new look and feel that sprint offers us through their creative shop goodby silverstein & partners from san francisco.

it’s refreshing to see a nicely art directed and designed tv piece – doesn’t happen often. also like the sound design and voice over a lot.

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why

the pinkEYE blog is meant to inform and inspire. it is a collection and archive of outstanding creative work and aspects touching our life, displaying artefacts of our environment no matter if real objects or part of the digital space surrounding us.

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